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mark pincus blog

mark's take on new media, venture capital, silicon valley and politics

 

@Scale with Steve

I am excited that Steven Chiang, a veteran of the video game industry who is strongly regarded for building high-quality games and scaling development teams and operations worldwide, has joined zynga.   Steve brings a unique combination of start-up entrepreneurship with @scale game management to his role as president of our game studios. Steve helped invent the console gaming business and his deep expertise will allow us to double down and deliver on the promise of social gaming. A little about Steve. Steve has 17 years of game experi
  • Last Modified: 2010-03-16 16:31:56

zynga's haiti relief efforts

the zynga team went into action as soon as we learned of the devastation in Haiti. Here is the update on our efforts and where you can participate: 1.       FarmVille: New White non withering Corn for Haiti, 100% proceeds go to Haiti 2.       Zynga Poker: Support Haiti 2$ chip package. 100% proceeds go to Haiti 3.       Mafia Wars: Limited edition Haitian Relief Drum available, 100% proceeds go to Haiti 5.   
  • Last Modified: 2010-01-15 16:11:01

Relaunching Offers

Starting today, we are bringing back offers around our games to provide our users who don’t have access to online payment methods the ability to make in-game purchases while having a compelling game experience. The offers are from eight companies -- Netflix, Discover Card, Blockbuster, HSBC Direct, Gamefly, Book of the Month Club, SnapFish and The New York Times – all of which have high Better Business Bureau ratings. We have set up a team that is dedicated to checking the quality of any offer we display. This group reviews each
  • Last Modified: 2010-01-12 19:52:48

Zynga looking for rockstar product managers (again)

We would love to hire people who want to leave banking or consulting with high analytical chops who also loves consumer web products. Email your resume to ami@zynga.com.
  • Last Modified: 2010-01-12 17:21:48

What's your wishlist for zynga games in 2010?

Happy new year to all zynga gamers. We would love to hear what's your top wishes for zynga games in 2010. We know you want better reliability and availability of our games. We are actively working on this. We know you want easier access to our customer support and faster response to your questions. We now have over 300 people working in cs and are developing our in house capabilities too. What new features you would like in our games? What new games would you like to play with friends? What's your ultimate fantasy game? How often do you
  • Last Modified: 2009-12-31 15:04:17

farmville players raise $700k with sweet seeds for haiti

last week we mailed checks for around $550k to fatem.org and fonkoze.org. we were proud to see so many of our farmville players participate in this program which has raised over $700k to date. following is more info on the programs zynga and farmville players are supporting.  this was prepared and executed by my amazing sister, laura hartman, who is a professor of business ethics at depaul university in chicago and has also been acting director of zynga's non profit efforts. Where our contribution will go and how it will be usedWith a
  • Last Modified: 2009-11-23 17:59:44

Ensuring zynga's user experience - removing all cpa offers

michael arrington posted yesterday on mobile offerings still being shown in our new game fishville.  I want to explain why this occurred and how we are taking more aggressive steps to ensure this never happens again. zynga has not been able to control the ad content as it is managed by the offer companies that we work with.  with regards to yesterday's incident, the offer provider, doubleding, told us this was the result of their failure to remove an optimization queue which was still showing these ads to 10% of pageviews.
  • Last Modified: 2009-11-08 14:18:19

to zwink or not?

michael arrington posted a clip today of a bar-side chat I did with Berkeley entrepreneurs in which I stressed how we were laser focused from the beginning on finding revenue opportunities that would scale. The primary reason I pointed to is that entrepreneurs should push to control their own destinies, and being profitable was the best path. In the video I refer to how early on we experimented with offering zwinky toolbars.  Unfortunately, we offered these before trying them out for ourselves. Once we did, we found them to be
  • Last Modified: 2009-11-06 21:05:32

My take on zynga and cpa offers

Michael Arrington posted over the weekend about CPA offers within social games and questioned why facebook, myspace, zynga and others would expose these to our users. He raises good points about ‘scammy’ advertisers and the bad user experience they create. I agree with him and others that some of these offers misrepresent and hurt our industry.  It has been my mission at zynga to create a sustainable consumer service with long term value to our users and partners.  Social gaming is emerging quickly and requiring new rules of en
  • Last Modified: 2009-11-02 13:39:36

Zynga games about to come back up

dear zynga gamers, we are sorry that our games were down for the last 2 hrs. our netops crew is working hard to bring our games back up. mafia wars is up now on fb and rest coming in next few minutes.we're really sorry your evening fun was interrupted. mark 
  • Last Modified: 2009-10-22 02:03:32


 


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